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Incorporating your branding into your app screenshots will be a good way to convince your existing audience to hit the Download button as soon as they arrive on your App Store page. Flair Belgie’s bold and unique color choice instantly shows their audience that they’re in the right place. If you use a particular color palette or fonts on you website, make sure they’re present in your screenshots to instantly show your audience that they’re in the right place.įlair, who are a large lifestyle publisher based in Belgium, and a MobiLoud customer, show off their unique colour palette in their app store screenshots, and use their logo in relevant spots to reinforce that this is their official app. To get over this, make sure you focus on highlighting the uniqueness of your brand, to prove to your audience that they’re in the right place. If you had any doubts over the legitimacy of an app, you’re not going to download it, and your users wouldn’t either. When your audience members visits your page in the App Store, they want to be sure they’re in the right place. Only 4% of people enlarge the portrait screenshots on the App Store, and everyone else will simply skim over them.īy adding captions that are large and easily scannable, you can almost guarantee that they will be readable on most modern smartphones and tablets.Ĭheck out how easy it is to scan Spotify’s app store screenshots thanks to their simple, large text:ĭon’t make it hard for people viewing your page to read and get value from your screenshots. You get the benefits of showing off your app UI, as well as pointing out key app features with text.ĭon’t include too much text, and don’t make the text too small. They want to find out how your app can solve a problem they have, or fill a need they have, then download it.Ī smart way to provide value to your prospective app user is to include large captions on top of your screenshots.
People don’t want to spend time on your App Store page. These tips will help you create high-quality app screenshots to optimize your App Store presence. They’re the second most influential factor on a download, second only to app ratings.įollowing best practices and creating app store screenshots that show off your app in the best light is a task worth investing in. High quality App Store Screenshots are crucial to building initial trust, and to selling the benefits of your app to a potential user. People spend just 7 seconds deciding if they’re going to download an app or not.
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